Notes on channel sales
Plain-English writing on partner relationship management, channel revenue, and building a CRM that doesn't treat partners as second-class.
The 8 best PRM software platforms in 2026 (honest ranking)
No affiliate links. No paid placement. An honest look at every Partner Relationship Management platform worth considering this year.
Read article →From 8% to 31% channel-sourced ARR in 9 months — a worked example
How a 45-person cybersecurity SaaS could use Partro to scale a channel program from 5 partners to 38 and 4x channel-sourced revenue.
Read article →PRM ROI calculator: is partner relationship management software worth it?
An interactive calculator that estimates the ROI of PRM software for your channel program. No leads collected — runs in your browser.
Read article →MDF (Market Development Funds) explained: what it is, how to budget it, how to track it
A plain-English guide to MDF. What it is, when to offer it, how much to budget per partner tier, and how to track ROI.
Read article →The 30-day partner onboarding checklist (copy-paste template)
A 30-day partner onboarding checklist your channel team can copy today. Discovery, setup, enablement, first deal — with realistic time estimates per step.
Read article →PRM vs CRM: do you actually need both?
A plain-English comparison of Partner Relationship Management and CRM software.
Read article →PartnerStack alternatives: when (and when not) to switch
An honest look at when PartnerStack is overkill, when it is right, and the alternatives worth considering.
Read article →Deal registration software: the practical guide
What deal registration software actually does, when you need it, and what to look for in 2026.
Read article →Partner commission tiers: flat, tiered, or hybrid?
A guide to designing partner commission structures that motivate without breaking the bank.
Read article →